Sticky Yoga Mats Avoid Sticky Recession

Although lots of people have cut back on luxury item purchases recently, apparently luxury yoga mat sales have never been stronger.  A Time magazine article reports that Manduka, the undisputed Porsche/Ferrari/Cadillac/[insert your favorite luxury car] of yoga mats, has seen its sales rise 55% in the first quarter of 2009.  A slightly odd trend when apparently moola is in short supply.

So, how do you explain the numbers?  One smart sounding marketing professor explained, “With hedonic consumption, at some point you’re going to feel quite a bit of guilt,” but “[i]f the luxury item has some kind of functional value, you’re not going to feel that guilt.”  I certainly can’t disagree with that assessment, especially when yoga makes you feel so good.  I also think the rise in sales simply has to do with the ever-growing number of people trying out yoga, wearing out their first yoga mat, and then deciding to upgrade.  Honestly, is there ever a bad time to buy a yoga mat?

I definitely love my Black Mat Pro (I mean everyone’s buying one so I had to get one too).  I just wish it wasn’t so heavy or I would have lugged it out to the lovely desert.  Currently I’m searching for anything that resembles a mat, luxury or otherwise.  I certainly wouldn’t mind the Manduka Prolite, but I have to draw the luxury line somewhere, so basically I’m considering using an old pink blanket a previous occupant left in my room as a yoga mat.  You do what you have to do.

And if you really want to splurge, why not just get the package deal?

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Medium Horizontal #2

Smithsonian yoga exhibit lectures now all online for you

Originally posted on The Confluence Countdown:
I’d been paying attention to the Freer|Sackler Youtube page, figuring at some point they’d get up some things from the big yoga exhibit. I slacked off, but they are available at this link. They’ve been up a couple of weeks — and only have 60 or so views each,…

30 Dr. Seuss Quotes for Yogis to Live By

Today is your day! Your mountain is waiting, so…get on your way!

2011 iPod Touch vs. 2001 iPod…Evolution on Display

It’s a beautiful thing…

High Vibrations Yoga DVD by Jo Tastula

I’ve been practicing yoga pretty regularly lately with YogaGlo and one of my favorite yoga teachers on the site is Jo Tastula. Besides having a great Australian accent she teaches a pretty darn near perfect vinyasa flow class. I always feel inspired, focused, and in the moment afterwards. Most of her classes on YogaGlo range between 30 and 60 minutes–enough time to get good and sweaty–, but I recently discovered she also has an excellently produced DVD, High Vibrations Yoga, which consists of five short meditations and five sun salutation practices. Any combination of the practices can be completed in less than 20 minutes. Great for those moments when you don’t have a lot of time, but want to reconnect with and realign your body’s energy.

For the love of lululemon…

…in case you were wondering what to do with all your lululemon bags…

Mindful Breathing: Round n’ Round We Go…

The most effective and accessible antidote to anxiety is to establish a grounded, centered breath with sound, referred to as ujjayi, “one who is victorious,” or ujjayi breath, “victorious breath.” Read more to learn how to find the ujjayi sweet spot…

Get your virtual chillax on with Yoga Retreat on Facebook…

You know you’re curious to find out what this Facebook “Yoga Retreat” game is all about. Well, wait no longer, Yoga Retreat is now live and just waiting for you to unleash your virtual yogic amazingness.

Bhakti Fest 2012: The Festival of Yoga, Kirtan and Wisdom from the Heart Returns to Joshua Tree September 6-9

Bhakti Fest is celebrating its fourth season September 6 – 9 at the Joshua Tree Desert Retreat Center, in Joshua Tree, CA. Yoga, kirtan music and wisdom workshops will be offered in the tradition of the dynamic Bhakti Fests since 2009.

According to Sridhar Silberfein, Founder and Producer of the Bhakti Fests, “Bhakti is devotion to love. Shining within and without like the sun. We emanate pure love whenever and wherever we go, giving unconditional love to everyone, especially our personal relationships. This year’s Bhakti Fest will be a total immersion in this love for all the presenters and attendees.”

Comments

  1. Come get your positive blog award at my site! I am a lifelong yoga practitioner and my blog is about using yoga, music, art and writing to experience the world more deeply.

    Thanks for your inspiring information!

    love,
    Erika

  2. Hey I needed a new Yoga Mat, this blog was helpful. Now i’m off to get my Black Mat Pro, Thanks, great blog.

  3. Thank you very much to share this information. It is very useful and

    informative.

    Car Mats

  4. Oh wow ! You have got a nice blog here . I’m using a pink colored yoga mat from a long time . Your blog has helped me in choosing a good yoga mat for myself . Thanks for the inspiration .

    This can be useful for your readers – http://www.a2zyoga.com/yoga-directory/shopping.php

  5. Will surely recommend this site to some friends! Very interesting site and articles. Really thankful for sharing. Regards,

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